Local market, specific home
Where you are selling changes the comparison.
The Grand Strand is not one housing market. If you are selling in Horry or Georgetown County, begin with homes a buyer would genuinely compare with yours, not a broad county average.
Horry County
Start with the right Myrtle Beach or Conway comparison.
A Myrtle Beach condo and a Conway single-family home need different comparable properties. We look at the home type, nearby sales, current competition, condition, and your timing before discussing a list-price strategy.
Georgetown County
Keep Georgetown and Pawleys Island in context.
A countywide average cannot describe every property. A useful review narrows the comparison to the location and property type buyers would actually weigh against yours, then considers condition and competing homes.